GTM

Agentic GTM OS Deepdive

June 29, 2025

This second post dives into the Agentic GTM OS - how it works, what makes it an 'Operating System', and how it differs from other approaches to AI in GTM.

Why GTM OS?

June 22, 2025

First in a three-part series: why GTM is in crisis, why AI so far hasn't delivered transformative outcomes, and why a new operating model is needed now.